life is lived forward but understood backwards…so true one feels with time

is marketing to the 40 plus different compared to marketing to the 30+

the beatles tribute concerts across delhi, mumbai & kolkata goes off well. hope bangalore & hyd also follow in the same vein

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Take Skype mobile with fring www.fring.com/skype

warching little champs – are these growing up to fast or do I have a Gen W hangover

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Take Skype mobile with fring www.fring.com/skype

Having a lot of fun with my new Xperia phone. Become a total winmobile geek…haha

Hoping the Knight Riders upset a few more apple carts along the way….one
always lives in hope

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Text to Speech

The article was on a software called Text Aloud2, which got some good reviews. These are the free reviews that came through.

clipped from www.giveawayoftheday.com Free Alternatives: Mary TTS Natural Reader Free TextToWav Text2Speech Free Voices: http://smart-butler.com/download.html#voices

trends -entertainment

clipped from www.nationmultimedia.com What about entertainment in difficult times? People will look for diversions, for (affordable) experiences that will make them temporarily forget any kind of misery that has come their way. Will cocooning or “insperiences” boom? Of course.

Trends – Navigation

clipped from www.trendwatching.com Will this year be the year in which all things ‘contextual’, ‘app’, ‘local’, ‘urban’, ‘tags’, ‘lidar’, ‘smartphone’, ‘convenience’, ‘Cell ID’, ‘spontaneity’, ‘infolust’, and ‘GPS’ finally come together in one orgasmic celebration of map-based tracking, finding, knowing and connecting? Embraced by eager consumer masses who will flock to anything from friend-finders to lowest-gas-price-locators? Aided by services that already know which street users are on? Judging from increased levels of MAPMANIA, we’re nearing that destination. As the Googles, Nokias (who expect half of their handsets to be GPS enabled by 2010-2012), MapQuests, Navteqs, Openstreetmap.orgs, Apples and TomToms of this world continue to build the necessary infrastructure, devices and apps, any consumer-focused brand would be stupid not to be partnering or experimenting with map-based services.

Trend – Nicheattributes

clipped from blog.nola.com “Nichetributes” — Attributes and features added to existing products to “cater to distinct (if not niche) consumer lifestyles and situations, ” according to Trendwatching.com. The site gives Estee Lauder’s Super Flight Creme Continuous Hydration for Face as an example of a nichtribute for frequent flyers.